A COMMS, BRAND PERSONALITY & CX PRACTICE
Stop eating your own tail.
MNYTHX is comms, brand personality and CX practice.We align your entire customer journey, so you keep the customers you spent so much to acquire.
Customer experience
A new feature or fancy new site won't fix a crap customer experience. It's like putting lipstick on a pig, it still results in an ugly post-purchase journey and high churn. We'll diagnose the problems that leak the profit.
Comms & personality
We tighten your narrative so you're building LTV, not just renting attention, getting rid of the waffle so every touchpoint justifies the ad spend.
What we do
There's no open-ended retainers or quick fixes.
We conduct a rigorous examination into your post-purchase journey to identify
where you're losing your customers, and profit.
Comms continuity
We audit every touchpoint, automated sequence and delivery notification to see where the friction inyour relationship with the customer occurs.
Personality alignment
We cross-examine your marketing promises against the customer reality. If the experience changes post-purchase, the illusion breaks.
Customer experience
We map out the psychological and operational friction points across the entire customer journey and pinpoint the churn-causing bottlenecks.
Stop buying traffic to fill a leaky bucket
A fragmented customer journey is a crisis that is costing you money.
Behind the practice
I'm Duncan, over the last twenty-five (ish) years across loads of industries, I've worked across customer experience and marketing at a senior level and understand what happens at both ends of the funnel.Digital marketing agencies are great at getting you customers, but it's what happens afterwards that gets ignored. They are built to sell you traffic, not plug your leaks.I started MNYTHX to change that. I run this as a solo practice, so you get direct access to the person doing the work. Just me and you, fixing the problems.Many thanks,Duncs
